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Introduction to Franchise Management

Franchising involves a contractual arrangement between a franchisor and a retail franchisee. Managing a franchise system effectively requires skilful technique and a great deal of carefully thought out planning. The value of a franchise model is expected to add up to much more than just the collection of a franchise fee, but to increase the overall business revenue and assets. In this online course, you will learn some of the best practices and techniques for franchise management, to sure that the franchisor does not go on a loss, as well ensuring a mutual value exchange between the franchisor and the retail franchisee.

  • 2500
  • 15000
  • Course Includes
  • 1 Hour Video Class
  • Free Certificate of Completion
  • 1-Year Access

Enrol and get access to the full course.

What you will learn

  • Various Aspects of Franchise Management
  • Elements of Franchise Promotion
  • Important Financial Documents for a Franchise
  • Rules of Cash Management for a Franchise
  • Processes in Franchise HRM
  • Training Administration in a Franchise
  • Elements of Franchise Store Operations
  • Strategic Management in Franchise Management
  • SCM Strategies for Franchise Management
  • How to Measure Performance of a Franchise and a lots more.

Requirements

  • No special skill is required to take this online course.

Description

A franchise allows the franchisee to conduct business under an established name and according to a given pattern of business.  It involves a contractual arrangement between a franchisor and a retail franchisee. A franchise is a good business strategy as it could enable a small business with limited capacity to compete with big businesses, more so than an independent small business, due to the pool of support from the franchisor and network of other franchisees, such franchisor is able to operate is a broader capacity, without necessarily being actively involved in all the day-to-day operations. This process also minimises the operation risk factor, including the operations cost of such business. 

However, managing a franchise system effectively requires skilful technique and a great deal of carefully thought out planning. The value of a franchise model is expected to add up to much more than just the collection of a franchise fee, but to increase the overall business revenue and assets.  In this online course, you will learn some of the best practices and techniques for franchise management, to sure that the franchisor does not go on a loss, as well ensuring a mutual value exchange between the franchisor and the retail franchisee.

Course Content

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Franchise-Management-Introduction
4min
Explain What is Franchising
1min